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Cadmium is excited to announce a new partnership with Professionals for Association Revenue (PAR), a professional member organization focused on helping association teams grow revenue and strengthen business development capabilities.
Associations are under increasing pressure to grow beyond membership dues, and continuing education and events are some of their most powerful ways to do it. Cadmium’s platform helps associations turn learning experiences into real revenue by:
- Growing non-dues revenue through built-in e-commerce for courses, certification, and on-demand content.
- Extending the life of event content by transforming conference sessions into enduring learning assets.
- Deepening member engagement through continuing education programs that deliver value between events.
- Streamlining operations with integrated tools for event management, CE administration, and video content delivery.
Partnering with PAR puts us at the center of that conversation. Together, we will share insights and strategies that help association leaders strengthen their education programming and unlock new revenue opportunities.
“We believe learning experiences are the foundation of strong professional communities,” said Vicky Thompson, Chief Revenue Officer at Cadmium. “Our partnership with PAR reflects a shared commitment in helping associations deliver educational experiences that support member growth and strengthen the overall impact of the organization.”
We are proud to join PAR’s Pathway PARtnership community and look forward to what we will build together.
To learn more about Cadmium’s partner program and our growing network of partners, visit: https://www.gocadmium.com/partner-program
